I LOVE NEW YORK

Archive for the 'brand stories' Category

New York State Visitors Can Get Third Night Free This Summer

iloveny-stack.jpgConsumers Who Book Two Nights, Get Third Free at 250 Participating Accommodations

NEW YORK - New Yorkers are encouraged to stay in-state when traveling this summer, and take advantage of I Love New York statewide travel deals for consumers seeking a stress-free getaway this summer season. Hundreds of lodging properties, including privately-owned campgrounds, will take part in I LOVE NEW YORK’s popular ‘book two nights, get the third night free’ offer available at www.iloveny.com/summer. Read more »

New York State Tourism Hoping Summer Values = Revenue

iloveny-stack1.jpgCreative Marketing Outreach and Focus on Value to Drive Statewide Tourism Revenues

New York (June 23) - “I LOVE NEW YORK,” (www.iloveny.com/summer) New York State’s Tourism promotion agency, is hoping that New York metropolitan area consumers who have had it with work-day stress will be ready to let off some steam at the state’s “pre vacation stress-free street clinics” stationed throughout Manhattan this week, and take advantage of the outstanding value opportunity for travel within the Empire State. Read more »

US Open Challenges Viewers to “Discover a Different NY”

iloveny-stack.jpgAward-winning short film set to air during golf program on NBC television

New York, NY- In addition to discovering the wonders of Long Island’s famed Black Course at Bethpage State Park, viewers of this year’s Golf Digest US Open Challenge will “Discover a Different New York,” thanks to the filmmaking talents of Syracuse resident Sean Cunningham. “Discover a Different New York,” Cunningham’s award-winning entry to the inaugural I LOVE NEW YORK Short Film Competition, will air during the Golf Digest U.S. Open Challenge program, Sunday, June 21.

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New York State Ski Areas Report Record-Breaking 2008-2009 Season

June 05, 2009 | Winter, brand stories, snow sports

iloveny-stack.jpgThe Empire State Ranks Fourth in National Skier Visits with Over 4 Million Visits; Developments Underway for Upcoming Seasons

NEW YORK, June 4, 2009 - New York State (www.iloveny.com) surpassed four million skier visits over the ‘08-’09 season, according to the State’s ski areas, a record-breaking number for the State moving into the top fourth position ahead of Utah for the first time in decades. Read more »

New York State’s Undiscovered Treasures Offer Travelers European-Like Experiences At An Affordable Cost

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NEW YORK, April 23, 2009 - Bon Voyage!  Gute Reise!  Buon Viaggio!  While a European vacation may be out of the question for many travelers due to tightening purse-strings, numerous destinations across New York State (www.iloveny.com) mirror the romantic, exotic, artistic and epicurean aspects of Europe, making the idea of a European-feeling getaway more of a reality. While travelers may only be a short distance from home, the state’s Venetian glass, Austrian- or German-style Rieslings, Opera and more will whisk travelers away to a continent of romance, history and heritage without breaking the bank, or their travel plans. Read more »

NEW YORK STATE TOURISM BUSINESSES CELEBRATE BIRTH OF GAY RIGHTS MOVEMENT ON 40th ANNIVERSARY OF STONEWALL RIOTS

iloveny-stack.jpgGay-Owned Businesses Offer Special Packages, Promotions and Discounts

NEW YORK, April 3, 2009 - This June marks the 40th anniversary of perhaps the most pivotal event to spur the international gay rights movement: the Stonewall Riots in New York City.  To commemorate this watershed event in battling persecution, a number of gay- and lesbian-owned properties and businesses around New York State (www.iloveny.com) are offering packages and promotions in honor of the brave individuals who stood up against prejudice and hatred in 1969. Read more »

I LOVE NEW YORK TAKES STEPS TO RECAPTURE ICONIC BRAND AND INCREASE REVENUE

April 01, 2009 | brand stories

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OpSec Security and CMG Worldwide Selected to Launch Authentication Program

I LOVE NEW YORK, one of the world’s most iconic brands, has launched a new authentication program to protect its brand and legitimate brand licensees from the onslaught of unlicensed and counterfeit I LOVE NEW YORK products in the marketplace.  The protection program consists of accompanying officially licensed products with new hologram hang tags and labels, which serve as marks of integrity and control counterfeiting.  OpSec Security, Inc., a global leader in anti-counterfeiting and brand protection solutions, and CMG Worldwide, a premier licensing company representing celebrity legends and prized brands, is partnering with I LOVE NEW YORK in the authentication program.  Read more »

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